Brand Design Case Study Neptune Orthopedics

Company Background

Neptune Orthopedics is a leading company engaged in manufacturing, supplying and exporting of Surgical Equipment, Medical Disposable Products and Hospital Disposables since 1944.

They were participating in international event to show their global presence in emerging countries. They want to make an international presence of their existing brand.

Brand Development Strategies

In short time span, we have conduct a meeting with the company employee and understand the products and existing setup. Thereafter, we have started research on international medical equipment companies and studied their brand identity and we have concluded following

  • 1they have made their products sticker, boxes and other materials based on the existing brand identity so that we couldn’t make any changes on their existing brand identity. We have made only minor modification / alteration on existing brand identity so its gives a better visual identity to customer.
  • 2in event, they can distribute their business card and brochure.
  • 3in event, they can put a standee / banner to represent their stall.

Based on our understanding, we have started to working upon the corporate brand identity design and prepared a branding theme for them.

Brand Identity Design

Logo Design


Brand Identity Theme Design Business Card Design


Letterhead and Envelop Design


Corporate Brand Identity Design


Brochure Design


Advertising Design