Steps to develop an effective brand design

Amit Patriwala

We know that there were lots of misunderstanding for brand design agency because everyone knows that brand design means graphic design work – it means designing a brand logo and then apply it to the company marketing materials.

iVory branding agency has developed the branding steps to create a complete company or corporate branding.

#1 Visualization

develop an effective brand designVisualization is a process of imagination. It involves studying how normal humans interact with your company products/services based on that creative branding agency create a graphical illustrations of information.

Discussion with client:

#1 Understand the client’s strategic goal of business in respective for their products/services.

#2 Research on the client’s products/services and understand the target audiences.

#3 Discuss the slogan and tag line.


#1 Develop a communication strategy with clients

#2 Develop a content strategy

#3 Initial concept design and then discuss with clients

#4 Prepare the brand identity design mockup and discuss brand design theme with the client

#5 Provide you the dummy layout or digital evidence for final layout


#2 Logo Design & Corporate Brand Identity design

In starting of logo design, iVory Branding Agency follows the client’s’ thoughts about their business process, and then spend a valuable time to understand business model or process. We will prepare the prototype as logo is not a text, icon, symbol or images; during the logo design process, we will constantly communication with the client regarding feedbacks, suggestion or improvements.

We believe that logo is an expression of the company value, brand and culture.

#3 Unique Trademarks

In today’s competitive internet world, your branding strategy serves as an important role to distinguish your products and services from others or say competitor. We believe that, establishing a unique brand is a key to business success and also protecting that unique brand is most important as you have spent hundreds of hours developing your brand, what are you doing to ensure that an impersonator does not take advantage of your valuable efforts and divert your customers/client by using your company unique identity e.g. Logos, designs, image, tagline, or slogan.

#4 Content writing & Photography

It is more important to reflect your business using the image with respective content.

#5 Brochure Design

#6 Advertising & Marketing material design

#7 Package Design

#8 Website design

#9 Search engine optimization & social media marketing

#10 Digital Marketing

India’s top Strategic Branding & Creative Website Design Agency

iVory Web Design & Branding Agency, a full-service website design & branding agency with offices in Ahmedabad and Baroda, is one of the Gujarat’s top website design & branding agency. Our services include advertising, marketing, business consulting, branding, logo design, corporate identity design, brochure design, digital marketing, media buying and planning, radio and TV advertising, Web design and development, online video advertising, social media marketing, SEO and Mobile Application Development. For the latest trends in website design and branding, contact iVory Web Design Private Limited today at 079-2762-2039 or visit

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Author: Amit Patriwala

I’m a Programmer (.Net, PHP & Coldfusion), Consultant (Application Architecture Design, Web Portal Design, and Database design), Blogger (Digital Marketing, Website Design, Website Development, and Website Optimization & Latest Technology Stuff) and Strategist (Brand Design & Development). I work with companies, agencies, and top management executives to optimize their online brand presence with digital strategy, website design & development strategy, content marketing strategy and social media marketing.

My blog is about all the things to do with “Branding”, “Digital Marketing” and “Website Optimization”.

I’m passionate about the “Brand” since my college timing, I pursued my bachelor’s degree in information technology (B.E.I.T) from renowned engineering college “Nirma Institute of Technology”.