We know that there were lots of misunderstanding for branding agency work because everyone knows that branding means graphic design work – it means designing a logo and then apply it to the company advertising and marketing materials. We agreed that in branding the graphics design work is involved but it’s most important to apply the branding strategies to developing a strong brand.
iVory branding agency has developed the branding steps to create a complete company or corporate branding.
10 step for Brand Design & Development Strategy:
Visualization is a process of imagination. It involves studying how normal humans interact with your company products/services based on that creative branding agency create a graphical illustrations of information.
Discussion with client:
#1 Understand the client’s strategic goal of business in respective for their products/services.
#2 Research on the client’s products/services and understand the target audiences.
#3 Discuss the slogan and tag line.
#1 Develop a communication strategy with clients
#2 Develop a content strategy
#3 Initial concept design and then discuss with clients
#4 Prepare the brand identity design mock-up and discuss brand design theme with the client
#5 Provide you the dummy layout or digital evidence for final layout
#2 Logo Design & Corporate Brand Identity design
In starting of logo design, we follows the client’s’ thoughts about their business process, and then spend a valuable time to understand business model or process. We will prepare the prototype as logo is not a text, icon, symbol or images; during the logo design process, we will constantly communication with the client regarding feedback’s, suggestion or improvements.
We believe that logo is an expression of the company value, brand and culture.
#3 Unique Trademarks
In today’s competitive internet world, your branding strategy serves as an important role to distinguish your products and services from others or say competitor. We believe that, establishing a unique brand is a key to business success and also protecting that unique brand is most important as you have spent hundreds of hours developing your brand, what are you doing to ensure that an impersonator does not take advantage of your valuable efforts and divert your customers/client by using your company unique identity e.g. Logos, designs, image, tagline, or slogan.
#4 Content writing & Photography
It is more important to reflect your business using the image with respective content.