Benefit of digital marketing over local marketing

Amit Patriwala

What is digital marketing?

In general terms, digital marketing is the promotion of company products, company services or brand using one or more of the various digital channels, such as email marketing, smart-phones, social networks, SMS marketing, calling , etc.

What is local marketing or traditional marketing?

The local or traditional marketing is the promotion of company products, company services or brand using one or more of the various media like printing, television, radio and personal meeting.

The digital marketing and local marketing is share similar objective to attract customers and make your company brand value.

Benefit of digital marketing v/s local marketing

  • It is cost effective
  • It starts with the strategies and can measure everything online
  • Easily setup engagement with the target users/customers/clients
  • You can analysis the result anytime and make your decision
  • It’s a long-term planning so proper strategies give desired results in future as well
  • Social media strategies and planning also gives proper results

Why is Digital marketing important?

  • Your potential customer / client can try to get your information online
  • Your digital presence conveys a proper message to your potential customer / clients
  • You can get more customers / clients visibilities online
  • You can spread the products or services awareness using your social channel
  • You can build a strong customers / clients relations online
  • Over the time, your sales are boost using effective strategies

Based on our research and analysis of customers / clients for Digital Marketing Essential:

  • 74% people said that they can interact with the companies after review their website and FaceBook page.
  • 46% people said that they can interact with the company’s products and services after checking the reviews.
  • 21% people said that we always check the companies local presence using the some references and then interact
  • 85% people said that we can check the companies establishment years with the clients portfolio and then interact
  • 89% people said that we can always work to with the well-known company.
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Author: Amit Patriwala

I’m a Programmer (.Net, PHP & Coldfusion), Consultant (Application Architecture Design, Web Portal Design, and Database design), Blogger (Digital Marketing, Website Design, Website Development, and Website Optimization & Latest Technology Stuff) and Strategist (Brand Design & Development). I work with companies, agencies, and top management executives to optimize their online brand presence with digital strategy, website design & development strategy, content marketing strategy and social media marketing.

My blog is about all the things to do with “Branding”, “Digital Marketing” and “Website Optimization”.

I’m passionate about the “Brand” since my college timing, I pursued my bachelor’s degree in information technology (B.E.I.T) from renowned engineering college “Nirma Institute of Technology”.