The hoarding design is little bit different from brochure design, marketing materials design and advertising materials design. The major three reasons are below
Reason 1: Distance
The hoarding is read from long distance as compare to brochure, marketing materials and advertising materials.
Reason 2: Short time
You can see the hoarding while you driving or walking on the road so you don’t have a enough time to read it.
Reason 3: Communicate message
The most important factor is communicating the proper message within a second. As you know that user don’t have a much time to read the entire hording content so it is most important that your design must be easily eye cache and provide the proper message about your business.
How to design effective hoarding for your business?
1. Add your company identity (Logo / Symbol / Character)
2. Add your company tag line / slogan
3. Add your company brand ambassador image
4. Add your products / services in it
5. You can also add the offer or exclusive information
6. Don’t forget to add your contact details (Phone number, company address or website)
7. Don’t write a much text or message on hoarding
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