Strategic Branding

Digital Marketing Strategy: How to do Brand Storytelling

What is the role of brand storytelling in a business? Well, it can improve both engagement and interest in a business brand. Businessmen have applied various methods in order to promote their business. These include article writing, brand journalism, content marketing, etc. The aim is to tell a story through content messaging and visual imaging … Continue reading Digital Marketing Strategy: How to do Brand Storytelling


Digital Marketing: Great SEO Website to Start Building a Powerful Brand

SEO or Search Engine Optimization is a great way when you’re trying to build a name for yourself or a portfolio for your own business. SEO is a relevant online marketing resource for specific target audiences in order for them to get to know more of your brand and to attract more viewers. Online marketing … Continue reading Digital Marketing: Great SEO Website to Start Building a Powerful Brand


Increase your brand awareness through Creative Website

In today’s digital edge, every company or organization knows the few technical terms related to the web for an example responsive website design, mobile friendly website design and much more. The company or organization creates their website mobile friend or responsive is just the begging to better user experience to their visitors for their company … Continue reading Increase your brand awareness through Creative Website


Important factor for University or College Branding & Marketing

We have started to working on the branding & marketing concept design & development for renowned University in Gujarat. They want to start brand awareness activity in the Gujarat especially metro cities to get the qualified student in their university. In competition edge, it’s difficult to enroll a good student. We all know that student always … Continue reading Important factor for University or College Branding & Marketing


The Importance Of Product or Brand Design In Competition

The product design or say a brand design is most important for every business in today’s competitive edge. We know if product design looks good then and then it attract the consumer and then it sales into market means “Jo Dikhata Hai Wohi Bikta Hai”. how to choose the effective brand name or product name? Why a product design or … Continue reading The Importance Of Product or Brand Design In Competition


5 branding strategies to choose an effective brand name

If you are starting a new business, then you should think of an effective company name; which will be your brand name in the future. We have also faced many difficulties when we were choosing our company name “iVory”; As per our location Ahmedabad, Gujarat – Our thoughts was People can easily remember our brand … Continue reading 5 branding strategies to choose an effective brand name


What is branding?

If you are geared up to brand yourself or your company, you need to have a clear understanding of what developing a brand actually involves before you really get started. Making it simple, straight and relevant What is brand? A brand is the connection of customers’ expectation and their experience, its simple meaning of reflection … Continue reading What is branding?


How to advertise your business using business card

Today, I have written the post because we have designed mini brochure type creative business card. Let’s start, how we have started this project In December, 2013, we have started our 3rd local marketing campaign by the flyer distribution. We were getting a good response from the campaign. We got numerous call from the clients at our … Continue reading How to advertise your business using business card


Creative Logo Design Process

Logos and branding are so important for Business. In a big part of the world, people cannot read French or English, but are great at remembering signs – Karl Lagerfeld Why logo design is important? #1 it is a visual identity of your brand that offers clues about a company’s identity in the real world. … Continue reading Creative Logo Design Process


Steps to develop an effective brand design

We know that there were lots of misunderstanding for brand design agency because everyone knows that brand design means graphic design work – it means designing a brand logo and then apply it to the company marketing materials. iVory branding agency has developed the branding steps to create a complete company or corporate branding. #1 Visualization … Continue reading Steps to develop an effective brand design


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